Preference to Occasionally Work from Home Is Nearly Universal, According to a Survey of 209,000 People in 190 Countries by BCG and The Network; Even Manual Workers Will Be Looking for Flexibility
An expectation on the part of workers that they will be allowed to work remotely more often will be one of the legacies of the pandemic, according to a new study by Boston Consulting Group (BCG) and The Network. Eighty-nine percent of people said their preference in the future will be for a job that allows them to work from home at least occasionally.
A new report based on the study, Decoding Global Ways of Working, is being released today. It’s the second in a series of publications that BCG and The Network are releasing about the pandemic’s impact on worker preferences and expectations, reflecting the opinions of 209,000 participants in 190 countries.
“People got a taste of remote work during the pandemic, and it has completely changed their expectations,” said Rainer Strack, one of the authors of the study and a senior partner at BCG. “It sends a very clear message that nine out of ten people want some aspects of this to be sustained. Employers can’t treat working from home as an occasional perk anymore.”
Most people prefer a hybrid model, with two or three days a week from home and the rest in the office, according to the study. And it isn’t just those in digital, knowledge, and office jobs—many of whom are already working remotely—who want more workplace flexibility on a permanent basis. Even study participants who have jobs that require the handling of physical goods, or contact with clients, expressed a desire for setups that would allow them to work remotely at least occasionally.
It is indeed flexibility that most people are interested in, not a 180-degree turn in the traditional model that would have everyone working from home all the time and never going to a physical work location. Only a relatively small proportion of workers—one in four—would switch to a completely remote model if they could.
The enthusiasm for fully remote work is particularly low in developed countries. Fully remote is the preference of only 7% of people in Denmark and 8% of people in Switzerland and France, for instance. There is more of an appetite for fully remote work in developing countries. For instance, more than 40% of people in the Philippines and parts of Africa say they would be willing to work from home permanently.
Falling outside the pattern of developed- and developing-country attitudes are the US and China. Thirty-five percent of Americans say they would be happy to do their jobs 100% from home. This relatively high proportion (the US is the only developed country that ranks in the top ten for interest in fully remote work) may reflect the difference in cost of living between large US cities and the locations where people would choose to live if they didn’t need to commute. By contrast, only 8% of Chinese workers say they would be willing to work from home full time, a number that places China near the bottom of our list of fully remote work preference. (The analysis was done for 45 countries; China ranked 43rd.)
An Emphasis on Near-Term Benefits
Apart from work location and work practices, the survey also identified some shifts in what people value at work. In BCG and The Network’s last study on global talent, in 2018, respondents said that they expected their jobs to provide them with a mix of both short- and long-term benefits. The short-term benefits that were most important in 2018—good relationships with colleagues and managers and a good work-life balance—still top the list today. And another short term-benefit—pay—has joined them as a priority. Long-term benefits like career development and skills training have faded.
“It would be surprising if priorities didn’t change, given the economic and existential crisis everyone has experienced,” said Ana López Gobernado, international operations director of The Network and one of the report’s authors. “During a pandemic, people are happy to just have a job and a stable income. At the same time, relationships and a balanced life still matter. Employers need to ensure that these softer needs are met even in virtual work settings.”
New Worker Attitudes on Diversity and the Environment
COVID-19 is not the only event in the past year that has changed people’s expectations about work. The Black Lives Matter protests and the #MeToo movement have job seekers paying more attention to social values in the workplace. And a succession of climate catastrophes, including the Australian bushfires of 2019 and 2020, have prompted some job seekers to question prospective employers’ levels of environmental commitment.
Roughly seven in ten respondents said diversity and climate had become more important issues to them in the last year. (The younger the cohort, the higher the likelihood of the issue growing in importance.) Half of all workers said they would not accept a job offer from an employer whose policies in these areas didn’t match their personal beliefs.
The report makes recommendations for how companies can adapt to workers’ expectations about remote work for the long term, among them new leadership models and remote work strategies designed for individual jobs.
The data gathered for Decoding Global Ways of Working provides insights into worker preferences by gender, age, education level, level of digital skill, and position in the job hierarchy. This data will also inform a third report that BCG and The Network will publish in the coming weeks as part of their latest research into global talent. The third report will focus on the pandemic’s impact on people’s career plans and prospects.
A copy of the new report can be downloaded here.
To arrange an interview with one of the authors, please contact Eric Gregoire at +1 617 850 3783 or gregoire.eric@bcg.com
About Boston Consulting Group
Boston Consulting Group partners with leaders in business and society to tackle their most important challenges and capture their greatest opportunities. BCG was the pioneer in business strategy when it was founded in 1963. Today, we work closely with clients to embrace a transformational approach aimed at benefiting all stakeholders—empowering organizations to grow, build sustainable competitive advantage, and drive positive societal impact.
Our diverse, global teams bring deep industry and functional expertise and a range of perspectives that question the status quo and spark change. BCG delivers solutions through leading-edge management consulting, technology and design, and corporate and digital ventures. We work in a uniquely collaborative model across the firm and throughout all levels of the client organization, fueled by the goal of helping our clients thrive and enabling them to make the world a better place.
About The Network
The Network is a global alliance of more than 60 leading recruitment websites, committed to finding the best talent in over 130 countries. Founded in 2002, The Network has become the global leader in online recruitment, serving more than 2,000 global corporations. We offer these corporations a single point of contact in their home countries, and allow them to work in a single currency and with a single contract—while giving them access to a global workforce. The recruitment websites in The Network attract almost 200 million unique visitors each month. For more information, please visit www.the-network.com.
SOURCE Boston Consulting Group (BCG)
