Effective as of March 15, 2021, the titles of Elon Musk and Zach Kirkhorn have changed to Technoking of Tesla and Master of Coin, respectively. Elon and Zach will also maintain their respective positions as Chief Executive Officer and Chief Financial Officer.
Tesla disclosed the change in a filing with the Securities and Exchange Commission without elaborating on why Musk had taken on the regal designation.
Musk isn’t the only one getting a colorful new line for his business card. Chief financial officer Zach Kirkhorn will now be known as Tesla’s “Master of Coin,” the filing says, a possible reference to the company’s $1.5 billion investment in bitcoin.
It doesn’t seem like the name change will affect Musk or Kirkhorn’s day-to-day duties, as Tesla said they will “also maintain their respective positions as Chief Executive Officer and Chief Financial Officer.”